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Breaking Boundaries in AI SEO: How I Helped Learnmate Dominate Google’s SGE & AI Overview

We’r happy to share the results of a groundbreaking AI SEO project with Learnmate, Australia’s leading online tutoring platform. Over the past few months, We spearheaded the optimization of 10+ key pages using advanced AI-driven SEO and Answer Engine Optimization (AEO) strategies. The outcome? 80% of the pages now rank in Google’s Search Generative Experience (SGE) and AI Overview snippets—a game-changer for visibility in the age of AI-powered search.

Why This AEO Project Matters

Google’s shift toward AI-generated answers (via SGE) means traditional SEO is no longer enough. Here’s how we adapted:

  • AI SEO: Leveraged NLP tools to align content with Google’s LLM preferences, optimizing for conversational queries and semantic relevance.

  • AEO Tactics: Structured content to directly answer “people also ask” questions, targeting featured snippets and AI Overview placements.

  • Data-Backed Optimization: Analyzed SGE behavior to prioritize topics Google’s AI “trusts” for tutoring, exam prep, and study skills.

The result? Learnmate’s pages now dominate answers for queries like “best online tutoring for high school students” and “how to improve study habits”—driving 3X more organic traffic and positioning the brand as a thought leader in AI-curated search results.

Key Takeaways for the Future of SEO

SGE is the New SERP: Winning rankings requires optimizing for AI’s content preferences, not just keywords.

AEO > Traditional SEO: Answer-focused content with clear, structured data outperforms generic blog posts.

Agility is Key: Continuous iteration based on AI search trends is critical as Google’s algorithms evolve.

Huge thanks to the Learnmate team for their trust! This project reaffirms that AI isn’t replacing SEO—it’s redefining it.

Curious how AI SEO can transform your rankings?
Drop a comment or DM me to discuss!

FAQs: AEO SEO - SEO Ranksters' Approach

What is AEO SEO?

AEO stands for Answer Engine Optimization. It’s a modern SEO strategy focused on creating content that directly answers user questions in a clear, concise format optimized for AI-driven search tools like Google’s Search Generative Experience (SGE), voice assistants (Alexa, Siri), and featured snippets. Instead of just targeting keywords, AEO aims to position your content as the direct answer to what users are asking.

AEO in SEO means tailoring your content to match how AI systems like Google’s Gemini or ChatGPT understand and deliver answers. It’s about:

  • Structuring content in a Q&A format (e.g., “How do I…?” or “What is…?”).

  • Using natural language that aligns with how people speak, not just search.

  • Prioritizing accuracy and authority to satisfy AI’s emphasis on trustworthy sources.

Think of it as “sniper SEO” – you’re targeting specific questions to win AI-generated answer boxes, not just generic page rankings.

Traditional SEOAEO SEO
Targets keywords for rankings.Targets questions for direct answers.
Focuses on meta tags, backlinks, and content length.Focuses on structured data, brevity, and conversational clarity.
Aims for top organic positions on SERPs.Aims to dominate AI Overviews, featured snippets, or voice answers.
Relies on keyword density.Relies on user intent and natural language processing (NLP).
Example: A blog post about “best study tips.”Example: A concise guide titled “How to study effectively for exams in 2024” with step-by-step answers.

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